This guide explains the many options for
Internet marketing while considering the unique needs of a dental practice, with
topics such as:
• SEO, keywords, and algorithms in digital marketing
• Choosing the right social media platforms
• Facebook, Instagram,
Tumblr, YouTube, Yelp, Google+ and other social media sites
positive and negative online reviews
• Developing social media content
Hiring a web designer or online marketing professional
• Blogging for
• Delegating social media responsibilities
Book also contains the ADA Practical
Guide to Social Media Planning.
ISBN - 978-1-941807-13-2
This e-Book is in EPUB format and is compatible with most
eReaders with the exception of the Amazon Kindle. Amazon Kindle editions of most
ADA publications can be ordered at www.amazon.com. Customers will receive an
e-mail with further download instructions once the order has been placed.
Customers will be required to download Adobe Digital Editions, available for
free at www.adobe.com/products/digitaleditions.