Clinical Dentistry

Overview
Pediatric dentistry is unique as it requires dentists to effectively communicate with both children and parents while managing their behaviors. In this course principles of behavior management are discussed and demonstrated through videos showcasing patients' treatment and how to handle them. While dentistry typically focuses on technical aspects of the work, in pediatric dentistry, success hinges on the proper handling of patients. Contrary to popular belief, parents play a vital role in the entertainment and promotion of the program, rather than being viewed as a "problem."

Why does this matter?
The demand for pediatric dental care continues to grow. Being a capable provider for young patients is an excellent way to build a new practice or expand an existing one. When parents see that you can manage their children effectively, they may choose to become patients themselves. Beyond this obvious reality, there is also the tremendous satisfaction in being able to introduce children into the world of dentistry in a positive way. This not only brings gratitude into your life but also sets the stage for a lifetime of oral health for the children, free from the fears that many adults harbor. The restorative procedures, while quite simple technically, are crucial to understand and master to deliver the treatment that is needed while also caring for the child. These are two separate activities that are occurring simultaneously.

Learning objectives
• Incorporate appropriate terminology into pediatric appointments
• I Convert "problem parents" into your best promotional assets
• I Discover why specific positive feedback works well
• I Build your practice through effective child management
• I Create a schedule that will optimize success with young patients

Overview
What do the experts talk about when they are sitting around a table discussing how to improve operating efficiencies? Join the conversation with Paul Feuerstein, DMD, John Flucke, DDS and Marty Jablow, DMD. Digital technology and AI has positively changed the way of examine, diagnose, and treat patients. This conversational course will explore how artificial intelligence (AI) and digital dentistry technologies can be leveraged to enhance diagnostic accuracy, treatment planning, and overall patient experience.

Learning Objectives
• Discuss how AI has positively changed how dentists treat patients
• Explore how digital dentistry technologies can be leveraged to enhance diagnostic accuracy, treatment planning, and overall patient experience

Overview
In this presentation, Marketing Specialist, Best-selling Author and Speaker Minal Sampat, R.D.H., B.A., uncovers the mysteries of Facebook, Instagram, LinkedIn, and TikTok and where to begin and to grow your practice with social media. Learn when, what and how to post for conversions on social media platforms. Plus, you’ll develop a successful, evergreen social media marketing plan and content strategy that gets your practice seen and increases ROI. Connect with ideal patients using the most accessible marketing outlet today: social media.

Overview
The course, led by Shannon Pace Brinker, CDA CDD ACE, will cover practical techniques for in-office and take-home whitening which can lead to in increased revenue for your office. Fulfilling the desire and demand to have a bright white smile is every dental practice's ultimate goal. A bright smile not only presents a healthy and beautiful impression but also increases one’s interest in oral hygiene, allowing the patient to have more social self-confidence and self-esteem. Before the patient can go through the whitening process, we must have a proper whitening consult to understand the patient and their desires.

Learning objectives
• How to do a whitening consult and how to determine who is a candidate for each type of whitening procedure
• The differences between Carbamide vs. Hydrogen and what type of whitening the patient needs
• How to communicate proper home care instructions to achieve the desired result

Overview
In this Bridge to SmileCon presentation, Amber Riley, MS, RDH, FAAFS, FIACME, explains the dangerous two-way pathway between periodontal and endodontic pathologies and worsened cardiovascular disease, insulin resistance, and poorer dental treatment outcomes. You will learn how to educate your patients to these realities and create an appropriate treatment plan.

Learning objectives
• Identify the pathway between periodontal and endodontic pathologies
• Discuss how to talk to patients about how their physical health impacts their oral health